Wal-Mart is in a battle to secure the trademark for the smiley face used in commercials, print and in-store. Frenchman Franklin Loufrani has been securing the smiley face trademark around the world since the 70s and has earned millions in licensing fees for the smiley since then. Wal-Mart officials say the company didn't plan on registering the trademark until Loufrani threatened to do so first.
And, as you may know, the smiley face was a great pot smoker's symbol in the 70s, and a Ecstasy rave-scene logo in the late 80s.
So now the 'all-American wholesomeness' store wants to trademark the drug logo?
Yeah, maybe they can get marijuana legalized and sell it in the store; then they can trademark the logo on the pot packaging...
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